We Build Websites FOR SEO — But We’re Not Your SEO Team

When clients ask about SEO, we get it.

You want your website to rank. You want traffic. You want leads. And somewhere along the way, you’ve been told, “Just make sure your site is SEO-optimized.”

The reality is that SEO isn’t a one-time switch you flip. It’s an ongoing effort that requires strategy, content, and continuous optimization.

At Brave Little Beast, we believe in doing what we do best – building high-performance, beautifully designed websites that are SEO-ready from the ground up. But we’re not an SEO agency. And if you’re serious about ranking and driving long-term organic traffic, you need an ongoing SEO strategy with a dedicated specialist.

So, let’s break it down. Here’s what we do – and what we don’t do – when it comes to SEO.

What We Provide: A Strong SEO Foundation

Your website needs to be built for SEO before any long-term strategies can take effect. That’s where we come in.

✅ SEO-Friendly Design Principles

A website isn’t just about looking great – it needs to function beautifully, too. We ensure:

• User-friendly design that keeps visitors engaged and reduces bounce rates
• Basic accessibility best practices to align with SEO and usability goals
• Clear content hierarchy & readability for both search engines and users

✅ Website Performance Optimization

Google (and your visitors) prioritize fast, mobile-friendly experiences. We make sure your site is:

• Optimized for speed (compressed images, clean code, and efficient resource loading)
• Designed for mobile-first indexing so it performs seamlessly on all devices
• Set up with hosting solutions that support speed and uptime

✅ Technical SEO Foundation

A well-built website makes it easy for search engines to understand and index your content. We ensure:

• SSL Certificates & HTTPS are in place for security and search engine trust
• SEO-friendly URLs are structured cleanly for usability and visibility
• XML sitemaps guide search engines in crawling your site efficiently
• Robots.txt configurations are properly set up to direct search engines where to go (and where not to)
• Canonical tags prevent duplicate content issues that could hurt rankings

✅ On-Page SEO Best Practices

Before your site goes live, we implement the fundamental SEO essentials:

• Metadata (Titles & Descriptions) optimized for clarity and relevance
• Image Alt Text added for accessibility and search engine visibility
• Header tags (H1, H2, etc.) structured properly for content hierarchy
• Semantic HTML markup to ensure search engines can interpret your content effectively

What We Don’t Provide (But Strongly Recommend You Invest In)

Building an SEO-ready website is step one. To actually rank and drive organic traffic, you need an ongoing SEO strategy. Here’s where we step aside and recommend a specialist.

❌ Advanced Keyword Research & Content Strategy

• Comprehensive keyword research and targeting strategies
• Content creation or blog writing
• Content gap analysis for missed keyword opportunities

Why this matters:‍
Even the most technically sound website won’t rank without strategic, keyword-focused content. An SEO expert can research, plan, and optimize content to get your site in front of the right audience.

❌ Link Building & Off-Page SEO

• Backlink outreach and strategy
• Local citation building for Google My Business and directory listings
• Social media management for SEO purposes

Why this matters:‍
Backlinks are a major ranking factor. Google sees them as votes of confidence, and without a strong link-building strategy, it’s difficult to compete in search results.

❌ Ongoing SEO Analytics & Monitoring

• Rank tracking and keyword monitoring
• Competitor analysis and strategy adjustments
• SEO audits to refine and improve site performance
• Google Analytics & Search Console reporting and management

Why this matters:
SEO isn’t just about getting to page one – it’s about staying there. A dedicated SEO expert will track your rankings, analyze performance, and adjust the strategy over time.

❌ Paid Search & SEM (Search Engine Marketing)

• Google Ads, PPC, or paid search campaign management
• Remarketing and display ad strategy
• Conversion rate optimization (CRO) for ad campaigns

Why this matters:‍
SEO is long-term. If you need immediate visibility, paid search can help, but it requires specialized expertise to manage efficiently.

The Bottom Line: We’re Part of Your Team – Not the Whole Team

At Brave Little Beast, we focus on what we do best – building high-performance, SEO-ready websites that give you a strong foundation. But SEO is an ongoing process, and it takes a dedicated team to do it right.

We love working with SEO partners – whether they’re your in-house team, an external agency, or someone we recommend. Together, we’ll make sure your website is not only beautifully designed but also built to help you grow.